Advertising Growth

Challenge: Building and directing the content department of a new agency.

Strategy: Influencing the same KPIs measured in the core businesses of our other clients by creating content and experiences that achieve great engagement.

Achievements:

• 1,200,000 new fans and followers for our clients in teh first year.

• USD $5,000,000 in earned media.

• Effie award for best low-budget campaign.

• Acquired two global brands (Nivea and DIRECTV).

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